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Nonprofit Profile , Girl Scouts, San Diego-Imperial Council Inc.

Jo Dee C. Jacob, Chief Executive Officer


Mission of organization: Girl Scouting builds girls of courage, confidence and character, who make the world a better place.

Telephone: (619) 298-8391.

Web site: www.girlscoutssdi.org.

Founded: 1917.

Milestone: On May 12, San Diego Girl Scouts and their cookie customers will gather aboard USS Midway to celebrate sending the 1 millionth box of Operation Thin Mint cookies to deployed U.S. military troops.

Annual income: $8 million.

Expense allocation: 89 percent program services, 7 percent fund raising, 4 percent administration.

Corporate support: 5 percent.

Corporate supporters: Qualcomm Inc., San Diego Gas & Electric Co., CW Cares for Kids Fund, Geico Direct, Union Bank of California, San Diego National Bank, Cox Communications Inc., Wells Fargo, Merrill Lynch and KPMG, Bob Baker Auto Group.

Board chairwoman: Marla Blom, senior vice president/regional manager, Union Bank of California.

Board officers: Cora Carmody, Edward Hughes, Sue Major, Andrea Migdal, Russ Slaughter.

Employees: 78 full-time, 19 part-time.

Volunteers: 8,200.

Events: Annual cookie program (January-March); San Diego’s “10 Coolest Women” recognition (April 26); Operation Thin Mint Sendoff Celebration (May 12); 90th Birthday Bridging Ceremony (May 19); Urban Campout fund-raiser (Sept. 14).

Wish list: A major donor for the new Education and Training Center at our Balboa Park facility.


Recent challenge: The Kresge Challenge Grant. By raising $1.5 million before year-end, Girl Scouts will receive a $500,000 Kresge grant to complete its $5.5 million capital campaign.

Measures of success: Our growing membership, especially among Latina girls. Our council has nearly 30,000 girl and 10,000 adult members.

Smartest move: Promoting a talented, energetic, creative employee who is passionate about the Girl Scouts mission.

Missed opportunity: A slow start in Rotary Club 33. Now, I recognize the extraordinary opportunity for community service.

Misconception: Girl Scouts equals cookies, crafts and camping. While today’s Girl Scouts love these traditional activities, they also explore careers, perform community service and gain computer skills through relevant Girl Scouts programs.


Personal path to nonprofit work: Switching uniforms from Navy blue to Girl Scouts green. After serving the nation for 27 years as a naval officer, I’m now serving girls in our community.

Toughest aspect: No single task is difficult, there are just so many of them. “Death by duck bites” can lead to burnout.

Most surprising aspect: The number of highly successful women who got their start in Girl Scouts.

Biggest pain: E-mail. We’re in a people business, and I prefer to communicate eyeball-to-eyeball.

Greatest pleasure: Presenting the Girl Scouts Gold Award, the highest honor a Girl Scout can earn.


Best recent moment: Receiving the permit to build an Education and Training Center at our Balboa Park facility.

Worst recent moment: Watching reports of casualties in Iraq on the nightly news.

Dream for another life: Congresswoman.

Greatest inspiration: Seeing a girl grow in courage, confidence and character as she scales a rock wall, speaks in public, leads other girls, earns an award, tries something new, or achieves a goal. It’s also great to see girls giggling together, just enjoying the fun and friendship of Girl Scouting.

Downtime: I love to swim, golf, scuba dive or do anything outdoors. I also enjoy entertaining and a Sunday afternoon nap!

Causes: Girl Scouts, San Diego Rotary Club, Injured Marine Semper Fi Fund, Susan G. Komen Breast Cancer Foundation, USO.


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