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Friday, Feb 3, 2023
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Hyatt Hotels Support Small Businesses

Local Hyatt Hotels are stepping up to help San Diego-based small businesses via a new initiative.

Through the “Hyatt Loves Local” campaign, The Manchester Grand Hyatt San Diego has teamed with the San Diego New Children’s Museum. Through the collaboration, Manchester is selling its “Think, Play, Grow preassembled and individually packaged arts & crafts kits.” Priced at $9.99 each, the kits are sold at the front desk of the hotel, with proceeds going directly to the New Children’s Museum.

“As part of our commitment to caring for people so they can be their best, Hyatt launched ‘Hyatt Loves Local’ to uplift and collaborate with small businesses that have been impacted by COVID-19,” said Caryn Laveman, director of marketing at Manchester Grand Hyatt San Diego. “As part of this initiative, our team at Manchester Grand Hyatt San Diego decided to team up with The New Children’s Museum San Diego to continue providing children with educational, interactive museum activities without leaving the hotel. Still closed due to the pandemic, the museum pivoted to create ‘Think, Play, Grow preassembled individually packaged arts & craft kits’ to continue their mission of stimulating imagination, creativity and critical thinking in children and families through inventive and engaging experiences with contemporary art.”

Within weeks of launch, the Manchester Grand Hyatt San Diego sold out of its inventory and had to replenish, said Laveman. Sales of the kits have created an additional revenue stream for the museum, she said, without any associated cost. When the new children’s museum reopens, Laveman said the hotel will expand its partnership with the organization by offering discounted tickets to its guests.

Socially Distant Fitness Classes

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Andaz San Diego is collaborating with Studio Barre. Through that program with the locally based boutique fitness company, it is offering complimentary, socially distant fitness classes on the hotel’s rooftop. The classes are open to both hotel guests as well as Studio Barre members.

Michael Cochran, director of sales, events and marketing at Andaz, said with indoor operations at gyms restricted, the hotel wanted to step up and help. With the collaboration being such a success, Studio Barre has asked Andaz to keep the classes even when the studio opens back up, he said.

“Studio Barre has seen a 5% growth in numbers” since the partnership, said Cochran, and “0% drop in memberships due to having an outdoor option they can use.” 

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