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The conservatory room at the Lafayette Hotel in North Park, one of 11 third-party hotels RAR Hospitality manages, has a ceiling covered in different colored open umbrellas.

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Hotel Group Views Customers as Partners, Creating a Lasting Loyalty

TOURISM: Hotel Group Views Customers as Partners, Creating a Lasting Loyalty

Six years ago, while having dinner at one of the 18 hotels he either owns and/or manages, Robert Rauch, founder and CEO of RAR Hospitality, saved the life of one of his guests.

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