The California Hotel and Lodging Association has been selected to manage the San Diego County Lodging Association beginning Sept. 1.
“San Diego hotels are long-time leaders and a foundation of California’s hospitality industry,” said Lynn S. Mohrfeld, California Hotel and Lodging Association (CHLA) president and CEO. “This is a terrific opportunity to further enhance the positive impact San Diego County Lodging Association (SDCLA) members and their employees already bring to the greater San Diego community.”
SDCLA represents the San Diego County hotel industry by working directly with hospitality colleagues, government leaders and philanthropic organizations to educate, advocate and increase public awareness of the employment, community and economic benefits provided by the industry, according to the organization. SDCLA’s board of directors voted to approve the CHLA management agreement earlier this summer.
“The strong foundation SDCLA has built in recent years only will be strengthened under CHLA management,” said Dania Duke, SDCLA president and general manager of the Hilton San Diego Gaslamp. “Hotels, hospitality allies and all of our employees represent the best of San Diego – a story we will continue to tell – loudly – with CHLA’s support.”
CHLA manages the Hotel Association of Los Angeles and the Long Beach Hospitality Alliance. Founded in 1893, the organization is the leading resource and advocate for California’s more than 6,000 hotels, motels and boutique inns that employ more than 235,000 workers. CHLA is the largest state lodging industry association in the nation and is a partner with the American Hotel & Lodging Association.
Travel & Hospitality reporter Mariel Concepcion can be reached at email@example.com or 858-634-4625.