San Diego Business Journal Visit Carlsbad has appointed Kim Sidoriak its new president and CEO.

Visit Carlsbad is the destination marketing organization for the City of Carlsbad. Prior to joining the team, Sidoriak was chief marketing officer for Santa Monica Travel & Tourism. With this move, Sidoriak will help elevate Carlsbad as a premier tourism destination in Southern California.

Sidoriak received a Bachelor of Arts in Communications from University of Southern California. She is a member of the Visit California Brand and Content Committee and earned the Certified Destination Management Executive credential from Destinations International.