The San Diego 500, The Book of Influential Business Leaders, is the market’s most comprehensive product of people you should know in the business community. The 500 includes business leaders and executives who have founded or are running significant companies in terms of number of jobs, key products and services, experts who raise the level of the industry here and beyond and those who lead in the business community. The 500 is selected by the San Diego Business Journal newsroom.

Robert E. Westfall Jr.

President, Solatube International Inc.

Robert E. Westfall Jr. leads the Vista-based manufacturer of solar lighting applications for residential and commercial buildings. After joining the company in 1996, he led Solatube’s growth into the commercial market and expansion into 122 countries worldwide. Previously, he worked in advertising for a dozen years, with clients such as WD-40 Co., San Diego Zoo and Wild Animal Park, and Solatube – a client that, he says, lured him away with its “brilliant product.” He is a founding member of SAGE Executive Group and serves as board chair for Vista Community Clinic. 

ALMA MATER: Arizona State University 

LOCAL HONOR: In 2015, the Vista chamber named him Business Person of the Year.

FUN FACT: He has trekked to the southern base camp of Mount Everest, on the Nepal side.