A sign over El Cajon Boulevard welcomes visitors. Photo courtesy of the El Cajon Business Improvement Association

A sign over El Cajon Boulevard welcomes visitors. Photo courtesy of the El Cajon Business Improvement Association

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El Cajon Boulevard in the 1970s. Photo courtesy of the El Cajon Business Improvement Association

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El Cajon Boulevard in 1910 was a far cry from the bustling retail district it became in its heyday. Photo courtesy of the El Cajon Business Improvement Association

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President Kennedy drove down El Cajon Boulevard in one of his visits to San Diego. Photo courtesy of the El Cajon Business Improvement Association

Before there was Mission Valley, there was El Cajon Boulevard...

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