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Tracy Serves Up Advice For Corporate Success

Brian Tracy was on the run last week, flying to Chicago and then on to Toronto to make a series of speeches to corporate clients.

The Solana Beach-based motivational speaker spends about 200 days a year on the road telling people how to get the most out of their work and lives. What started out as a sideline is now a thriving business, Brian Tracy International, which employs 14 staffers.

“This is my 26th book. I have two more coming out this year and will do four more next year,” says the 57-year-old, who began publishing in 1990.

The latest tome, “Get Paid More and Promoted Faster,” is a clearly written, concise breakdown of 21 strategies that people can use to become successful.

Tracy says the key to getting ahead is learning how to become a more valuable employee. “Find a way of making a more valuable contribution so you can put in more and later, you’ll be able to take out more.”

Tracy says most workers should be earning twice as much as they do now and many should be making three times as much.

But before that can happen, you have to make sure you are in the career that makes you happy.

“The main thing everyone should do is determine what it is they really want to do and then go out and find someone to pay them to do that.”

A few other ways Tracy says should help to gain career satisfaction are: find the right company to work for, one that is in an industry that’s growing and expanding rather than shrinking; work for a boss that you respect and who will help you; and make the right impression while at work.

Concerning the latter advice, Tracy offers up a rule: “If you are a person with a future, don’t dress like a person without one.”

Tracy says he carved out his latest career in the motivational industry about 20 years ago after years of working in a number of jobs, often starting at the bottom and moving up to the executive suite.

A former high school dropout, Tracy took a series of laboring jobs before he moved into sales, and did well. Then he was promoted to a sales manager where he admitted he bombed.

All along the way, he asked questions, and observed who got ahead, and who didn’t. Before launching his own business, he was the chief operating officer for a $75 million revenue Canadian real estate development firm.

The basic tenet in achieving success is there’s no substitute for hard work, he says. “Whatever job is given to you, put your whole heart into it. Start early and stay late. Concentrate on doing the very best possible job and doing what your boss expects of you, and you’ll go far.”

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