Ten years ago, the main way that the general public learned about issues was to read books, newspapers or magazines, listen to the radio, or watch television. The importance of these media must not be undermined. Indeed, they have been the primary distributors of critical information for generations of Americans.
I can’t think of any way I’d rather spend my mornings than sipping coffee and leafing through my favorite business publications as I am comfortably parked at my favorite counter at the neighborhood Coco’s. My wife enjoys catching the morning news on television as she prepares for her day, while my daughter enjoys listening to the radio news on her drive to work.
But today, there is a new way to reach people with any message, be it news, current events or business-related items. The World Wide Web is fast becoming one of the most widely used forms of media on the planet.
Most of us use the Web in form or another. Companies have increased profits by setting up virtual stores on the Internet where customers can purchase goods at all hours of the day and night. Businesses now invite prospective clients to learn more about their services or products through Web sites. Researchers have access to many newspaper archives and public records.
But why is everyone’s getting caught up in the Web? Sure, there’s the novelty, but the Web offers so much more. First and foremost, it’s easy and practical. Say my 4-year-old granddaughter stumps me with a question about the life of sea otters. Rather than sift through volumes of my old encyclopedia, I pop in a disc or simply access one of the many research engines to find a broad spectrum of resources. I can also focus on specific information if I choose.
& #711; Log On
To Favorite Store
If I want to purchase something, I can easily log on to the Web site of my favorite store