The weather may have faltered, but summer remained a strong season for the local tourism industry.
According to statistics recently released by the San Diego Convention & Visitors Bureau, visitor spending for 1999’s first eight months was $3.41 billion, up 4.5 percent over the same period last year.
ConVis officials attributed the increase to various factors. They say San Diego’s reputation as a family and adventure travel destination is growing, the bureau’s marketing campaign is succeeding and the national economy is strong.
This year, ConVis expanded its campaign to San Francisco and Denver , cities that are accessible by air travel. According to ConVis president Reint Reinders, the additions have paid off: year-to-date airport arrivals are up 3 percent from last year.
Local Firm to Publish Directories
San Diego-based TransWestern Publishing has purchased the contracts to provide Yellow Page directories to southwest Riverside County.
The company didn’t disclose the financial terms.
The area includes Hemet, San Jacinto, Fallbrook, Bonsall, Temecula, Murrieta, Lake Elsinore, Canyon Lake, Sun City and Menifee.
TransWestern publishing, which had $108.9 million in revenues in 1998, published 225 Yellow and white page directories in 16 states.