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One World Seeking to Expand Beyond Its Local Universe

One world, multiple locations. One World Fine Foods, a downtown San Diego retailer, is entering the franchise market.

Founded in 2004, One World is a specialty natural food and product market on Sixth Avenue. Last month, owners Michael Bulloch and his wife, Bibiana, announced plans to franchise the store and its concept in California and other parts of the country.

One World carries organic foods, vegetarian and vegan products, vitamins and other natural goods.

“Our goal is to award 25 franchises and five company units in the next five years,” said Bulloch, company president.

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The franchise fee is $35,000. The estimated cost to open a store is between $454,000 and $715,000, for a recommended store size of 2,500 to 4,000 square feet.

“Our location in downtown San Diego was met with overwhelming positive response since the opening,” Bulloch said. “We’ve been welcomed by the community as a neighbor. I’m now excited to offer the One World Fine Foods opportunity to those in other parts of the state and country who share an appreciation for healthy and active living.”

The pair did not disclose the company’s annual revenues.

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Finally Open:

The long-awaited opening of SKG Motorsports on Poway Road has taken place.

The auto customization shop held opening festivities Jan. 6 at its 7,000-square-foot retail showroom facility at 14007 Poway Road. SKG was founded two years ago, and also has a smaller service facility in Poway’s business park.

The project took a year to complete, thanks to zoning and permit issues with the site, which contained a small auto repair shop and other structure.

Owners Greg Williams, Marc Correll and Ron Stacy had planned to open for the 2006 holiday shopping season, but missed the deadline.

SKG’s sales last year were $3 million, the company reports. Williams has said he hopes to see an immediate 20 percent to 25 percent jump in revenue with the new opening.

The new facility employs eight and features three service bays in addition to a retail store.

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Gourmet G’Day:

An elaborate marketing effort to pitch Australian products to Southern California consumers is under way.

“G’Day USA: Australia Week 2007” is taking place Jan. 11-20 at Bristol Farms stores, including the one in La Jolla. The annual campaign, which features in-store events, is in its third year.

A total of 32 various types of Australian product lines, up from 28 a year ago, are being touted to consumers.

The gourmet grocer, the Department of Foreign Affairs and Trade, Tourism Australia, Qantas Airways and the Australian Trade Commission are sponsoring the marketing effort.


Send retail news to Jessica Long at

jlong@sdbj.com

. She may also be reached at (858) 277-6359, ext. 3114.

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