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MEDIA & MARKETING—Downtown Becomes Stage Scenery to Channel 7/39



Nostalgia Music Show Moves Off The Radio Waves

Much like the studios of its top-rated national counterpart, NBC’s “The Today Show,” KNSD Channel 7/39’s newly announced Downtown digs will offer a window-on-the-world view of San Diego, say station executives.

The station, an NBC affiliate, will be moving to street-level studios at 225 Broadway this spring. The studios will have windows bordering on Broadway and the nearby Horton Square.

KNSD will use Horton Square for activities such as concerts and interviews, said Phyllis Schwartz, the station’s president and general manager.

When the new studios open, they will also be used for a new 11 a.m. broadcast the station plans to launch in September. It will be anchored by the station’s morning team of Clark Anthony, Marianne Kushi, Whitney Southwick and Kimberly King.

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Rates Rising: There’s no news on its impending sale, but Daniels Cablevision, Inc. did recently announce that it will increase rates for basic cable and cable-plus service. The changes will take effect Sept. 1.

The Carlsbad-based company increased rates because operating costs for offering the services have gone up, said Joni Odum, the company’s president and general manager.

Basic service will cost 55 cents more, up from $16.95 to $17.50, and cable plus service will cost $14.95 each month, up from $14.12 per month.

Combined, the two services will cost $32.45, up from $31.07.

Status Chart, Media: KSPA-AM nostalgia music show “Doug Best Swings,” is off the air as of late last month. Host Doug Best, a former Escondido mayor and councilman, was dropped because his show no longer fit in with the station’s programming, reports say. It has been on Astor Broadcasting Group-owned KSPA since 1993, after stints at several local stations, including KSPA’s former incarnation, KOWN. KNSD recently hired Los Angeles reporter Suzanne Rico as a weekend anchor and reporter. Rico, who worked for the city’s ABC affiliate, had also worked with KNSD General Manager Phyllis Schwartz when both were at Chicago station WLS-TV. Previous weekend anchor Lauren Krause recently left the station to spend more time with her family and concentrate on her triathlon interests. Rachel Laing, managing editor of the San Diego Daily Transcript, recently left the paper. She plans to pursue freelance work.

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Status Chart, Marketing: The Gable Group recently signed three new public affairs clients: the U.S. Department of Housing and Urban Development; Arlington, Va.-based New American Schools; and the Mortgage Bankers Association of America. Downtown-based Tyler Blik Design will be designing a new look and an informational campaign for the Downtown San Diego Partnership. San Diego firm Corsi Chapman Warwick has hired new senior art director Paul Kreutz, previously of fellow Downtown marketing firm Matthews/Mark. Katz & Associates promoted senior account supervisor Kristina Bentson to director. The San Diego Housing Commission’s educational calendar won a national “Clarion” award from the Association for Women in Communications. Other winners were Dateline NBC, Sprint and author Jane Bryant Quinn.

Deal closes: Clear Channel Communications, Inc.’s acquisition of New York City-based SFX Entertainment, Inc. closed Aug. 1.

Clear Channel, which has its headquarters in San Antonio, owns and operates several radio stations in the San Diego market.

The SFX deal was approved by the SFX stockholders July 27 at the company’s annual shareholders meeting.

The transaction was announced Feb. 29.

Clear Channel also recently announced results from its second quarter, which ended June 30.

In unaudited statements, the company reported a net income of $31.24 million, a decrease from $106.5 million in the same quarter last year.

Although net revenue was $965.88 million, an increase of 56 percent over the same quarter last year, operating costs were $562.73 million and depreciation and amortization cost up to $228.69 million.

In the last year, Clear Channel has announced deals to buy entertainment giant SFX and radio company AMFM, Inc. The FCC has reportedly approved the merger with AMFM, which involved Clear Channel selling three local stations.

In the company’s second quarter for 1999, its operating expenses were $356.5 million and depreciation and amortization was $154.37 million.

The deadline for the next Media & Marketing column is Aug. 10. Rodrigues can be reached at (858) 277-6359, ext. 107, or via E-mail at trodrigues@sdbj.com.

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