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San Diego
Wednesday, May 29, 2024

‘And The Sandie Award Goes To …’

The San Diego chapter of the American Marketing Association (AMA) announced a marketing promotion of its own – a new awards program.

The all-new annual Sandie Awards program will recognize the best marketing campaigns and projects created by or for an agency, consultancy, corporation, educational institution, nonprofit or college student in San Diego County. The “Sandies” will recognize work across 17 marketing categories ranging from branding and integrated campaigns to social media and video.

“We have a talented and vibrant marketing community in San Diego. The Sandie Awards will spotlight the inventive and successful marketing campaigns conducted in San Diego County and set marketing professionals apart as ‘award-winning’ and representing the best of the best in the region,” said AMA SD Sandie Awards Event Chair Rebecca Winkler.

Entries for work completed in 2022 are being accepted through March 31 and submission forms can be found at the Sandie Awards website:

The inaugural gala for the Sandie Awards is slated for May 11 at the Town and Country Resort in Mission Valley. The gala is expected to draw hundreds of marketing leaders and professionals as the award winners are revealed live.

Troy Johnson, food critic, Food Network star, and publisher of San Diego Magazine, will provide a keynote. Shelley Callahan, senior director of marketing operations at Maravai Life Sciences and an AMA SD past Ppesident, will serve as master of ceremonies.

Early bird tickets are $99, which includes a full-course dinner and wine. Gala ticket rates go up after March 31. Tickets can be purchased on the Sandie Awards website.

Sponsorship opportunities can also be found on the website. Existing sponsors for the event include: Town and Country Resort, San Diego Magazine, Buchanan Brand + Design,  Clearpoint Agency, DAGRANDER, Imaginari LLC,  Q2 Insights, Neyenesch Printers, GumGum and Selfie Here Photo Booth.

Chief Revenue Boss at Revenue Ranch and AMA SD Board President Frank Cowell said the new awards program is not only a celebration of world-class marketing produced in the region, but also an opportunity for marketers to gain inspiration.

“I’ve seen incredible marketing campaigns come from boutique firms all the way up to the largest corporations in San Diego,” he said. “The Sandie Awards provide a space for us to come together, see the amazing work marketers are doing in our region, and walk away inspired to raise the bar for our own work.”


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