BANK OF SOUTHERN CALIFORNIA

CEO: Nathan Rogge.

Assets: $176.8 million as of March 31.

Net loss: $678,000 in 2010; $968,000 in 2009.

No. of local branches: Four.

No. of local employees: 33.

Headquarters: Carmel Valley.

Year founded: 2001.

Company description: Commercial bank.

Nathan Rogge, chief executive at the Bank of Southern California, won’t say it, but he could be considered a modern day Sisyphus, the king in Greek mythology condemned to keep rolling a boulder up a hill only to see it roll back down when he got to the top...

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