Ingrid Croce estimates that her venue on Fifth Avenue, Croce’s Restaurant & Jazz Bar, has at least 10 percent to 20 percent more business during Comic-Con than the typical Thursday-Sunday span.

Ingrid Croce estimates that her venue on Fifth Avenue, Croce’s Restaurant & Jazz Bar, has at least 10 percent to 20 percent more business during Comic-Con than the typical Thursday-Sunday span. Photo by Melissa Jacobs.

COMIC-CON INTERNATIONAL 2011

Event organizer: Comic-Con International, a nonprofit organization.

Dates and place: July 21-24 at the San Diego Convention Center.

Annual economic impact: $163 million.

Expected attendance: 125,000 (sold out).

Event description: Annual conference that focuses on comic books, TV, movies and related pop culture tied to science fiction.

Ingrid Croce vividly remembers the era before the explosive growth of the Comic-Con International convention when the restaurant she opened in 1985 was among the few things generating traffic in the Gaslamp Quarter...

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